VANS: SKATEBOARDING IN BEIJING

Skateboarding in China is at a turning point. For decades the skate community was incredibly small, and without much support. But now, the first generation of Chinese skateboarders are adults – parents, skateshop owners, mentors – and are embracing this opportunity to pass the torch to the next generation. It’s created a unique community, all supporting and celebrating each other through their shared love of skateboarding.
 
 
Client: VANS
Agency: BeGood Studios
Production: Clip Pictures
Director: Julian Klincewicz